Privacy Policy

Last updated: June 2026

1. Who we are

SandPay is a trading name of Optimise Payments Ltd (company number 16269106), registered in England and Wales. Our registered office is:

Optimise Payments Ltd t/a SandPay
Collingwood Buildings
38 Collingwood Street
Newcastle upon Tyne
NE1 1JF

Optimise Payments Ltd is the data controller for the personal information we hold about you. If you have any questions about how we handle your data, please write to us at our registered office address above.

2. What information we collect

When you submit an enquiry through our website, we may collect the following personal information:

  • Full name
  • Business name
  • Email address
  • Phone number
  • Business type
  • Whether you are currently in a card machine contract
  • Your current payment provider and how long remains on your contract (if applicable)
  • Your consent to be contacted

We do not collect sensitive personal data and we do not collect payment card information through this website.

3. How we use your information

We use the information you provide to:

  • Respond to your enquiry and prepare a tailored quote
  • Contact you about our card machine services
  • Comply with our legal and regulatory obligations

We will not use your information for any purpose that is incompatible with the reason you provided it.

4. Legal basis for processing

We process your personal data on the basis of your consent, which you provide by ticking the consent box on our enquiry form. You may withdraw your consent at any time by writing to us at our registered office. Withdrawing consent does not affect the lawfulness of any processing carried out before you withdrew it.

5. How long we keep your data

We retain your personal data for up to 24 months from the date of your enquiry, or for as long as is necessary to fulfil the purposes for which it was collected. If you ask us to delete your information, we will do so within 30 days unless we are legally required to retain it.

6. Who we share your data with

We may share your data with trusted third-party service providers who help us operate our business, including our customer relationship management (CRM) platform. These providers act as data processors on our behalf, are bound by data processing agreements and may not use your data for any purpose other than delivering services to us.

We do not sell your personal data to any third party.

We may disclose your data to competent authorities if required to do so by law or valid legal process.

7. International transfers

Where we transfer your data outside the United Kingdom, we ensure appropriate safeguards are in place in accordance with UK GDPR, such as adequacy decisions or standard contractual clauses.

8. Your rights

Under UK GDPR you have the right to:

  • Request access to the personal data we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your personal data
  • Object to or request restriction of our processing
  • Request portability of your data in a structured, machine-readable format
  • Withdraw consent at any time (where processing is based on consent)

To exercise any of these rights, write to us at our registered office below. We will respond within one calendar month.

If you are unhappy with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.

9. Cookies

Our website uses only essential cookies necessary for the website to function correctly. We do not use advertising or behavioural tracking cookies. No personal data is collected through our use of cookies.

10. Links to other websites

Our website may contain links to third-party websites. This privacy policy applies only to sandpay.co.uk. We are not responsible for the privacy practices of other websites and encourage you to read their privacy policies.

11. Changes to this policy

We may update this privacy policy from time to time to reflect changes in our practices or applicable law. The date at the top of this page shows when it was last revised. Continued use of our website following any changes constitutes acceptance of the revised policy.

12. Correspondence

All correspondence regarding this privacy policy or your personal data should be directed in writing to our registered office:

Optimise Payments Ltd t/a SandPay
Collingwood Buildings
38 Collingwood Street
Newcastle upon Tyne
NE1 1JF